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Dolores Gonzales

(1907-1994)
Mexican fashion designer
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Dolores Consuelo Barcelo Gonzales (June 6, 1907– 1994) was a Mexican–American fashion designer based in Tucson, Arizona. She is best known for blending Native American and Mexican clothing traditions to develop distinctive southwest resort wear dresses known as fiesta dresses (also known among other names as the pejorative squaw dress). She founded the company Dolores Resort Wear that manufactured dresses for the American market, selling in upscale department stores across the country. The iconic design was appropriated and copied by other designers throughout the southwest becoming synonymous with mid-twentieth century regionalist fashion of the American Southwest. The dress design became the official dress of the American Square-dancing movement.

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Born
6 June 1907
Sonora, Mexico
Died
July 1994 (aged 87)
California, U.S.
Zodiac Gemini
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