Giancarlo Pallavicini
(1931-)
Italian economist
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Giancarlo Pallavicini (Desio, February 12, 1931) is an economist, academic, manager, Italian writer and journalist, former adviser to the Soviet Government at the time of Gorbachev's Perestroika and member of the Russian Academy of Natural Sciences, of which the Encyclopedia Treccani noted that in the 1950s anticipated the first concepts of "marketing" and, in 1960, the first foundations of corporate social responsibility, with the "Method of decomposition parameters".
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| Born |
12 February 1931 (age 94) Desio (Milan), Italy
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| Zodiac | Aquarius |
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