John D. Bernard is a UK businessman, currently ranked as one of the top 10 Marketers in the UK according to Marketing magazine's Little Black Book. The former head of Marketing for LG Mobile UK and Sony Ericsson, Bernard is credited for creating the LG brand in the UK in recent years through activities such as launching the Chocolate Phone. Bernard left LG Mobile and joined Sony Ericsson in August 2007. Bernard was shortlisted for the FT "Business Leader of the Year" for 2006.
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