John Durrant Larkin (September 29 1845 - February 15, 1926) was an American business magnate who pioneered the mail-order business model, developed (with business partner and brother-in-law Elbert Hubbard) the marketing strategy of offering premiums to customers, introduced revolutionary employment innovations, and commissioned Frank Lloyd Wright's first major public work, the Larkin Administration Building.
Born |
29 September 1845
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Died |
15 February 1926 (aged 80)
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Zodiac | Libra |
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