Max Miedinger
(1910-1980)
Swiss type designer
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Max Miedinger (24 December 1910 in Zurich, Switzerland – 8 March 1980, Zürich, Switzerland) was a Swiss typeface designer. He was famous for creating the Neue Haas Grotesk typeface in 1957 that was renamed Helvetica in 1960. Marketed as a symbol of cutting-edge Swiss technology, Helvetica achieved immediate global success.
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| Born |
24 December 1910 Zurich
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| Died |
8 March 1980 (aged 69)
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| Zodiac | Capricorn |
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